Blog archives present a time machine into the soul of a blogger.
They allow you to see the journey unfold from start to
The blog archive is the last place new visitors typically look, but it’s the first place they should look.
Like you, I’ve frequented a lot of blogs over the years. In my experience, the blog archive is the most underrated page on a good website.
The About page offers a nice introduction, and the Start Here page might highlight the greatest hits, but we all know it’s the songs that never made it to the radio that make us play an album on repeat.
You have to dig for the gold.
Find the Hidden Gems
Over the years I’ve found blogs way more helpful than books and other resources.
Today, not so much — there are so many great sources of information, and I only read a fraction of the amount of blogs that I used to because I’ve lost interest in most of them.
But when I do find a blog I’ve never seen before, I always head straight to the archives page.
The most recent content a blogger has published will rarely be the content of theirs that you find most useful or interesting.
Even the best posts get lost deep in the archives.
When you dig through the archives you find all of the hidden gems you would’ve never known about.
My favorite blog right now, Scott Adams’ blog, doesn’t have an archives page. I wish he did so I could go through his older stuff.
Content and Context
If you want to truly learn from someone, you have to look at what they do as much as what they say.
You need context behind the words.
You can often find patterns in their success that they haven’t even recognized.
After a couple of years of writing on a blog, the writer has probably evolved, and so has their writing.
Reading blog posts in the context of their chronological order helps you see how they’ve changed and how the content has changed as a result.
I have a tendency to prefer the early work of artists whenever the artist was more experimental and raw in the beginning.
However, others seem to only improve with time as their work becomes more polished and their execution more thorough.
Either way, blog archives offer a journey through time with the writer, which adds context to the content.
P.S. If you like seeing content listed in order, you’ll love my book because it has a table of contents.
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What do you think? Do you agree, disagree or have any thoughts to add? Let me know in the comments below.
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