SARMs are the biggest topic of debate in the fitness world right now.
Some people love them. Others aren’t impressed.
One thing is for certain — most supplement companies hate SARMs.
SARM stands for “selective androgen receptor modulator” which basically means they are a compound that directly affects the androgen receptors in muslces. In layman’s terms, they are essentially mild steroids with mild side effects — and often no side effects.
I’ve been quietly testing a lot of SARMs and I have to say I’m pleasantly surprised at how effective they are.
And I can clearly see why so many supplement promoters are mad right now.
If SARMs continue to be legal, supplement companies are in big trouble. At least the ones promising that their products will result in muscle gainz.
You know supplement promoters are nervous when they can’t even refute the effectiveness of SARMs, and they resort to using scare tactics to prevent their customers from saying “bye bye.”
Personally, I think it’s only a temporary problem for them as the U.S. legal system has a consistent record of banning performance enhancing substances that work.
But in the meantime, here are a few reasons why supplement companies are butthurt about the rise of SARMs.
SARMs Are More Effective Than Regular Supplements
Sure a pre-workout can give you a boost of energy and help you get a better pump in the gym. BCAAs can help you preserve some muscle while dieting.
But none of these supplements are going to noticeably increase muscle mass or cause rapid gains in strength like SARMs do.
Supplement promoters know this, and they are scared.
They know that as soon as their customers experience the results of SARMs firsthand, they won’t be satisfied with creatine and BCAAs anymore.
Now I’m not bashing supplements because I’m actually a fan of supplements for what they are — a nice little bonus on top of proper nutrition and training. There are plenty of health supplements that can be life-changing for some people. But for the purpose of building muscle and losing fat, most of them only provide a small benefit.
SARMs Are Difficult to Sell
Here’s the real deal.
Supplement companies would be selling the shit out of SARMs if they could.
Imagine a product that can provide steroid-like gains with little to no side effects. It’s a wet dream come true for supplement companies.
They already sell billions of dollars worth of products that barely work and often result in death.
Do you think they wouldn’t jump at the chance to sell something that would give real results and are reasonably safe? Of course, they would!
The problem is they can’t.
SARMs live in a legal grey area where they are legal to sell and purchase for “research purposes only.”
This creates an entire web of business problems.
For one, payment processors, banks, and other necessary services to operate a business have strict policies against working with vendors who sell compounds in this legal grey area.
When you can’t exchange your legal product for money, it hurts business.
The second major issue is that you can’t market and promote SARMs for human consumption and supplementation.
This is okay when your customers are experts on SARMs because they know what to look for and how to use them. However, this makes it nearly impossible for SARMs vendors to educate new customers about SARMs and provide helpful guidance on how to use them while selling them.
Are you starting to see how this becomes a nightmare scenario pretty quickly?
I can understand why supplement companies are frustrated right now. They wish they could sell SARMs, but they can’t.
That’s why I’m calling bullshit on every supplement company that writes off SARMs as a gimmick or overrated.
Where Supplement Companies Are Justified
There is one criticism of SARMs provided by supplement companies that’s legit.
Some SARMs have been studied in clinical settings and used by gym rats for a long time, like ostarine, but most of them haven’t.
The truth is we still don’t know as much as we could about SARMs and their long-term side effects.
Yes, supplement companies are right that SARMs might have legitimate safety concerns.
But I prefer to use my own experience, research, and judgement than rely on their biased opinion.
What you decide to do is your decision.
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What do you think? Do you agree, disagree or have any thoughts to add? Let me know in the comments below.
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